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Contract Worker - Freelancing Experiences

Archive for the ‘Marketing Your Skills’ Category

July 2nd, 2008

So Just How Important is the First Impression?

Over at LinkedIn, Jeffrey asks the cliche “How Important are First Impressions?” This is an example of LinkedIn’s Answers in action, and it shows why it’s a great on-site feature. Here are some highlights:
“It depends upon how much time one has to make that first impression, since, if one leaves behind a bad impression, there […]

By Rico -- 0 comments

June 21st, 2008

The Power of Recommendations

It is perhaps every marketer’s dream to maximize word-of-mouth, for it is a very powerful way to promote an idea, service, or product. People are more receptive to what’s recommended to them, rather than marketed to them in the traditional manner. That’s why utilizing word-of-mouth effectively should also be the dream of every freelancer.
An Effective […]

By Rico -- 0 comments

June 14th, 2008

4 No-Nos for Portfolio Websites

You’ve made the best portfolio site ever, making sure that everything’s easy to follow and that your strengths as a freelancer are properly highlighted. Little do you realize that a potential client tried visiting your website, and experienced certain issues that changed his mind about hiring you. A portfolio website is a freelancer’s face online; […]

By Rico -- 0 comments

June 7th, 2008

Why Self-Promotion is a Must

Does anyone find it freaky that Calvin Lee looks like well, Calvin from Calvin & Hobbes? In any case, check out his interview, which concentrates on Self-Promotion Made Easy, over at FreelanceSwitch.com. Here’s the money paragraph:
If you’re a freelancer, self-promotion is a must. How else do you expect a potential client to know about you? […]

By Rico -- 3 comments

May 27th, 2008

Why the Freelance Writing Market May be Bigger Than You Think

There really is no such thing as a stupid question, because a so-called “stupid” question helped Peter Bowerman lay out the reasons why the market for freelance writing is bigger than you think.
Mr. Bowerman is a little too optimistic about businesses in general (i.e., even successful businesses don’t fully understand the value of good writing). […]

By Rico -- 3 comments

May 21st, 2008

Have You Visited KristenKingFreelancing.Com?

As I’ve written before, effective online persuasion goes right to the point. Few examples are better than kristenkingfreelancing.com, the website of fellow b5media business blogger Kristen King. Within a few seconds, visitors to the site already know:

What service is being offered
Why the service is important
How to purchase the service

Check out the site now!
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By Rico -- 0 comments

May 20th, 2008

How to Convince Clients That You’re the Right For the Job

Aside from illustrating that they can meet a project’s requirements, a freelancer should also show a client what’s in it for them.
There are many factors a client takes into consideration when selecting a freelancer for a job. Chief among them is the answer to the question, will the freelancer help me accomplish my objectives? So […]

By Rico -- 0 comments

May 18th, 2008

The Right Way to Look for More Freelance Work

Establishing a “Looking for Freelance Work” Routine preaches consistency, focus, and a setting specific schedule when it comes to looking for freelance work. Consistency by not missing a single “session”, focus by ignoring possible distractions, and setting a specific schedule by doing it at “9AM” instead of “in the morning.”
You know what? Those three things […]

By Rico -- 0 comments

May 14th, 2008

Turning Your Expertise into a Valuable Freelancing Asset

Here’s something clients all over the world understand: they don’t know how to do everything. And with tight deadlines, is usually makes more business sense to hire people who can do things for them.
That’s basically the reason why freelancers will always find jobs. The problem is in formulating a self-marketing strategy that effectively increases client […]

By Rico -- 0 comments

May 10th, 2008

How Much Should You Reveal on Your Portfolio Site?

Livejournal may be emo-haven, but sometimes there are post worth paying attention to for “serious” readers. How much work/personal info on freelance site? by Skellington1 is one of them.
Personally, I think it’s important to maintain a clear division between the personal- and business-related aspects of your online profile. Such division could be two different […]

By Rico -- 0 comments

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