July 2nd, 2008
Over at LinkedIn, Jeffrey asks the cliche “How Important are First Impressions?” This is an example of LinkedIn’s Answers in action, and it shows why it’s a great on-site feature. Here are some highlights:
“It depends upon how much time one has to make that first impression, since, if one leaves behind a bad impression, there […]
By Rico -- 0 comments
June 21st, 2008
It is perhaps every marketer’s dream to maximize word-of-mouth, for it is a very powerful way to promote an idea, service, or product. People are more receptive to what’s recommended to them, rather than marketed to them in the traditional manner. That’s why utilizing word-of-mouth effectively should also be the dream of every freelancer.
An Effective […]
By Rico -- 0 comments
June 14th, 2008
You’ve made the best portfolio site ever, making sure that everything’s easy to follow and that your strengths as a freelancer are properly highlighted. Little do you realize that a potential client tried visiting your website, and experienced certain issues that changed his mind about hiring you. A portfolio website is a freelancer’s face online; […]
By Rico -- 0 comments
June 7th, 2008
Does anyone find it freaky that Calvin Lee looks like well, Calvin from Calvin & Hobbes? In any case, check out his interview, which concentrates on Self-Promotion Made Easy, over at FreelanceSwitch.com. Here’s the money paragraph:
If you’re a freelancer, self-promotion is a must. How else do you expect a potential client to know about you? […]
By Rico -- 3 comments
May 27th, 2008
There really is no such thing as a stupid question, because a so-called “stupid” question helped Peter Bowerman lay out the reasons why the market for freelance writing is bigger than you think.
Mr. Bowerman is a little too optimistic about businesses in general (i.e., even successful businesses don’t fully understand the value of good writing). […]
By Rico -- 3 comments
May 21st, 2008
As I’ve written before, effective online persuasion goes right to the point. Few examples are better than kristenkingfreelancing.com, the website of fellow b5media business blogger Kristen King. Within a few seconds, visitors to the site already know:
What service is being offered
Why the service is important
How to purchase the service
Check out the site now!
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By Rico -- 0 comments
May 20th, 2008
Aside from illustrating that they can meet a project’s requirements, a freelancer should also show a client what’s in it for them.
There are many factors a client takes into consideration when selecting a freelancer for a job. Chief among them is the answer to the question, will the freelancer help me accomplish my objectives? So […]
By Rico -- 0 comments
May 18th, 2008
Establishing a “Looking for Freelance Work” Routine preaches consistency, focus, and a setting specific schedule when it comes to looking for freelance work. Consistency by not missing a single “session”, focus by ignoring possible distractions, and setting a specific schedule by doing it at “9AM” instead of “in the morning.”
You know what? Those three things […]
By Rico -- 0 comments
May 14th, 2008
Here’s something clients all over the world understand: they don’t know how to do everything. And with tight deadlines, is usually makes more business sense to hire people who can do things for them.
That’s basically the reason why freelancers will always find jobs. The problem is in formulating a self-marketing strategy that effectively increases client […]
By Rico -- 0 comments
May 10th, 2008
Livejournal may be emo-haven, but sometimes there are post worth paying attention to for “serious” readers. How much work/personal info on freelance site? by Skellington1 is one of them.
Personally, I think it’s important to maintain a clear division between the personal- and business-related aspects of your online profile. Such division could be two different […]
By Rico -- 0 comments
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