Do You Know Who Vinnie Chieco is?
As usual, searching for “Vinnie Chieco” on Google will reveal the answer: he’s the responsible for giving the iPod its name:
The iPod name was offered up by Vinnie Chieco, a freelance copywriter who lives in San Francisco. Chieco was recruited by Apple to be part of a small team tasked with helping figure out how to introduce the new player to the general public, not just computer geeks.
Not everyone may know who Vinnie Chieco is. But thanks to his historic contribution, he’ll be forever visible to the right people. Those who take the time to search for this kind of trivia do so for specific reasons: either out of curiosity, or a genuine desire to hire the talent for their own purposes. More proof that it ultimately doesn’t matter if you don’t enjoy fame.
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POSTED IN: Living as a Freelancer, Marketing Your Skills, The Greats
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