Why Freelancers Learn More Than Corporate Workers
In my day job as an online marketing specialist, I get to browse through member-only sections of great sites like Marketing Sherpa, so that I can formulate more effective marketing campaigns. That’s why I get to access these resources on company expense: my employer knows that if I use what I learn properly, I can make them more money.
With The Man shouldering all costs such as subscriptions, the corporate worker’s advantage in research over the contract worker seems great. But the freelancer can level the playing field. The support may be lacking, but there’s surprisingly a lot you can do on your own.
The fact is that the Internet represents the largest catalog of information available. Whoever has a knack for locating the right data already has an advantage. It may involve typing in the right words in a search engines, keeping track of informative websites like this one, or simply being aware of what people find useful. Finding relevant information that you can apply to your freelance career is easier than you may think, especially since a lot of websites offer their content for free.
And what about the relative freedom of personal connectivity? Many office networks limit the websites you can visit, a control that simply doesn’t exist if you use your own Internet connection. You get to follow the links wherever they take you, and you won’t end up having to explain yourself to the HR or IT department if you accidentally visit a NSFW website.
In short, the lack of corporate resources may not be a severe limitation for a freelancer’s development. The Internet is out there to help anyone do anything; anyone who has the hunger to discover new things will learn a lot from the World Wide Web indeed. That’s why freelancers can learn more than corporate workers.
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