Why the Freelance Writing Market May be Bigger Than You Think
There really is no such thing as a stupid question, because a so-called “stupid” question helped Peter Bowerman lay out the reasons why the market for freelance writing is bigger than you think.
Mr. Bowerman is a little too optimistic about businesses in general (i.e., even successful businesses don’t fully understand the value of good writing). Yet his positive outlook will be useful to freelance writers, especially those about to give up their dream of making money from their own words and on their own terms.
Check out all of Peter’s five reasons at wellfedwriter.com.
Related Stories
POSTED IN: Freelance Writing, Marketing Your Skills
4 opinions for Why the Freelance Writing Market May be Bigger Than You Think
Peter Bowerman
May 27, 2008 at 11:32 am
Thanks Rico,
Appreciate the post and comment! And yes, you’re right, a lot of companies don’t “get” the importance of good copy, but enough do.
And as I’m fond of reminding people, as a commercial freelancer, you only need an infinitesimal slice of the whole pie of possible writing work out there to make an exceptionally good living. We don’t have to convince the world - just a handful of people.
Thanks again!
PB
Rico
May 28, 2008 at 6:48 pm
No Peter, thank you! At the very least, you’ve made freelancers everywhere optimistic about their chances. It’s easier said than done, but active marketing will help us get a piece of the action. :)
Peter Bowerman
May 29, 2008 at 7:48 am
Active marketing’s what it’s all about - making ourselves memorable to prospects or clients in some way that has value to them.
Understand that clients simply want their problems solved (as opposed to wanting “Writing Services” or any other kind of creative service), and if what you can offer solves their problem, and doe it for the price they can pay, and by making their lives easier, you’ll get their attention. And by continuing to deliver the goods and continuing to bring value to them, you’ll KEEP their attention.
Yes, things always change, and no client is forever, but the good marketing habits and ongoing value that landed and secured those clients in the first place will serve you well in landing others.
PB
Around the Business Channel: Contract Worker
Jul 11, 2008 at 9:16 pm
[…] Take a moment to visit Contract Worker and leave a comment. Here are a few posts for you to review: Why the Freelance Writing Market May Be Bigger Than You Think […]
Have an opinion? Leave a comment: